Power Up Launches Year Two Program to Promote Black Music Industry Professionals


The PRS Foundation’s Power Up initiative, designed to uplift Black music creators and industry professionals, has launched a second year of its diversity engagement program.

Successful applicants will receive a grant of up to £15,000, participate in professional development masterclasses and benefit from mentoring and coaching.

Since its launch in April 2021, the program has supported 20 black music creators and 20 black industry executives and professionals.

Participants will have opportunities for collaboration, participate in in-person and digital meetups, and have access to partners and marketing support.

Power Up is guided by an Executive Steering Group (ESC), made up of black professionals from the UK music industry. It is run by PRS Foundation in partnership with YouTube Music, Beggars Group, Spotify and the Black Music Coalition, and supported by Creative Scotland, Believe, BPI, FAC, MMF, Musicians’ Union and PPL.

Power Up co-founder Ben Wynter (pictured) said: “While there is still a long way to go, I hope more organizations will engage with Power Up and therefore our participants will lead the vanguard as they achieve huge personal milestones. and making giant leaps in changing within the industry, filling roles and occupying new spaces within the company.

Yaw Owusu, Senior Manager of Power Up at the PRS Foundation, said: “It’s so rewarding to see measurable change – whether it’s the exchange of vital information and ideas, projects and of realized ambitions, shared support and inspiration or new networks. and the work in progress.

The application deadline is February 17, with successful applicants being announced in April.


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